Canton has ethnic products and services available. Ethnic as a term indicates a group of people with a shared and distinctive heritage, be it racial, national, religious, linguistic, or cultural. America is a highly multicultural nation, with many different ethnic populations. Ethnic products and services refer to items that are uniquely needed and used by certain ethnic groups. This could include outlets with ethnic food products, garments favoured by certain cultural groups, music, movies etc. Ethnic services include cultural support programs, disability and rehab programs especially for ethnic groups and multicultural projects. Canton outlets provide a large variety of such products, which may be locally produced (to mimic the original), or may be sourced as an import from the home country. One can also take help of the customers who can tell you the brand names of the products they used to buy in their home countries, which can then be stocked. In most places, both ethnic and mainstream items are available.